Skip to content
LG 77 inch LG OLED evo AI C5 4K Smart TV 2025 | OLED77C54LA.AEK

LG 77 inch LG OLED evo AI C5 4K Smart TV 2025 | OLED77C54LA.AEK

by LG
€3,999.99
€3,999.99 - €3,999.99
€3,999.99
€3,399.99
€3,399.99 - €3,399.99
€3,399.99

Cheaper elsewhere? Our Pricematch Promise

Product Description

Discover the magic of LG's self-lit OLED technology on the C5 77" TV. Its self-illuminating pixels deliver perfect contrast, true-to-life colours, and exceptional detail, making every scene pop. Perfect blacks mean you'll catch every subtle detail in the darkest of scenes. No more squinting to see what's happening in the shadows. The a9 AI processor is the brain of the TV. It's hard at work in the background, upscaling the picture and audio of everything you watch. Even older entertainment is given a new lease of life with AI Super Upscaling. Plus, the Brightness Booster means you'll see more detail whether it's night or day.

Specifications:

ENERGY CONSUMPTION

Energy efficiency class (SDR)
F
On mode power demand (SDR)
125 W
Energy efficiency class (HDR)
G
On mode power demand (HDR)
326 W
Standby mode power demand
0.5 W

AUDIO

Audio power
40 W
Sound technology
α9 AI Sound Pro (Virtual 11.1.2 Up-mix)
Speakers
2.2
Sound processing
Dolby Atmos
Other features
- AI Acoustic Tuning
- AI Voice Remastering
- WOW Orchestra

CONNECTIVITY

Audio output
Optical x 1
Connections
- HDMI 2.1 x 4
- USB 2.0 x 3
WiFi
Yes
Ethernet
Yes
Bluetooth
Bluetooth 5.3

SCREEN

Screen technology
OLED
Resolution
4K Ultra HD 3840 x 2160p
Screen size
77"
HDR
- Dolby Vision IQ
- Dolby Vision
- HDR10
- Hybrid Log Gamma (HLG)
- Cinema HDR

PICTURE QUALITY

Dynamic contrast ratio
OLED Dynamic Tone Mapping Pro
Motion rate
120 Hz
Picture enhancement
- OLED Colour
- AI Super Upscaling 4K
Response time
0.1 ms
Processor
α9 AI Processor 4K Gen8
Refresh rate
120 Hz
Gaming technology
- Dolby Vision for Gaming (4K 120Hz)
- Nvidia G-Sync compatible
- AMD FreeSync compatible
- Game Optimiser
- HDR game mode
- VRR (Up to 144Hz)
- ALLM
- HGiG mode
Other features
- AI Picture Pro
- Picture modes: Vivid, Standard, Cinema, Sports, Game, Filmmaker, (ISF) Expert (Bright Room), (ISF) Expert (Dark Room)

TUNER

Electronic programme guide
8-day EPG
TV tuner
- DVB-T2
- Freesat HD (DVB-S2)

Please note: Some services are only available in the UK

FEATURES

Table-top stand
Edge slope centre stand
VESA mount
300 x 200
Other features
- Sleep timer
- Parental lock
- Ambient brightness sensor
PVR function
Yes
Accessibility features
- Audio guidance
- Audio description
- Enjoy TV sound together
- High contrast
- Greyscale
- Invert colours
- Hard of Hearing
- Subtitles

SMART

Smart TV services
- Catch up TV: BBC iPlayer, ITVX, Channel 4, 5, U
- Streaming: Apple TV, Prime Video, Disney+, Netflix, NOW, Paramount+, YouTube
- Music: Spotify, Amazon Music, Apple Music
- App store: LG Content Store

Please note: Some services are only available in the UK
Screen mirroring
- Miracast (Android / iOS)
- Chromecast (Android / iOS)
- Airplay 2 (iOS)
Smartphone app
LG ThinQ app
Other smart features
- Works with Alexa smart speakers
- AI Chatbot
- Voice ID
Smart platform
webOS 25
Voice controlled assistant
Amazon Alexa via remote or TV

GENERAL

Colour
- TV: Dark titan silver
- Stand: Charcoal black
Guarantee
5 years
Weight
- TV with stand: 27.1 kg
- TV without stand: 23.5 kg
- Boxed weight: 38.5 kg
Dimensions
- TV with stand: 1035 x 1711 x 267 mm (H x W x D)
- TV: 982 x 1711 x 47.1 mm (H x W x D)
- Boxed: 1130 x 1879 x 228 mm (H x W x D)
Box contents
- LG OLED77C54LA 77" Smart 4K Ultra HD HDR OLED TV
- Magic remote control
- Batteries
- Stand
- Screws
- User manual
Material
- TV: Metal
- Stand: Plastic